Last modified: July 25, 2016
INFORMATION COLLECTION AND USE
When you register on the Site, we ask you to provide certain personal information. We also collect information during the course, or as a result, of your use of the Site. We use this information to help us provide you services on the Site, process orders, service your account, and respond to your inquiries. We may also use it to contact you with offers that we think are relevant to you, when there is a Site problem, customer service-related issues, and other matters that may arise.
DISCLOSURE OF YOUR INFORMATION
To our subsidiaries and affiliates;
To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about users of the Site is among the assets transferred;
To fulfill the purposes for which you provide it;
For any other purposes disclosed by us when you provide the information;
With your consent;
To comply with any court order, law, or legal process, including to respond to any government or regulatory request;
To enforce or apply our Terms and Conditions and other agreements, including for billing and collection purposes; and
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of blackriver, our customers, or others.
The Site provides an opportunity, among other things, for users to map routes; post images; mark and describe points of interest; “like,” rate or rank, and comment on Site content; traverse routes and record such traverse as part of the data associated with such routes; record the traverse of a geographic route that is not first recorded or generated as a route on the Site; and publish data, articles, and comments, all of which will become public and may include personally-identifiable information. We are not responsible for such disclosures you choose to make available in this manner, including in respect of personally-identifiable information.
HOW TO UNSUBSCRIBE FROM BLACKRIVER EMAILS
If you no longer want to receive email communications from blackriver, you may unsubscribe by clicking the “Unsubscribe” link in our email.
Please note that disabling or blocking cookies may adversely affect your ability to use the Site or for us to deliver to you the optimum experience on the Site. If you wish to alter your cookie preferences, you must change your browser’s preferences. For optimal use, we recommend enabling cookies in your browser’s security settings.
We may also use web beacons, clear gifs, or other similar technologies (collectively “pixel tags”). A pixel tag is an electronic image, often a single pixel (1x1), that is ordinarily not visible and may be associated with cookies on the visitors’ storage drives. We may use pixel tags to track your use of the Site for advertising, marketing, or promotional purposes, and to determine whether you opened an email message from us. This information also enables us to customize the services we offer.
We monitor how you use the Site, including the search terms entered, pages visited, and documents viewed. If you’re a registered user, this information is stored with your registration information. It’s unique-number identifiable and is used, among other things, to enable us to provide you with a personalized experience on our website.
These data may also be used by blackriver, in the aggregate, to identify appropriate product offerings and subscription plans. Aggregated (not personally identifiable) forms of the data may also be used to help us target areas for future research and to identify new features and functions to develop for our website.
We employ customary industry practices to protect any personal information you have provided through the Site. However, no method of transmitting or storing electronic data is completely secure, and therefore we cannot warrant or guarantee that such information will never be accessed or used by, or released to, unauthorized third parties or in a manner that is inconsistent with this policy.